Diggin’ these campaign videos that Nike has been putting out. The headliner is Kevin Durant; with a bit of help from James Harden. Both athletes of course are stars, not only on the court but off.
I like how the play the game. They stay humble, and let their game talk for itself. Monsters.
This campaign was ran by Nike in the first quarter of 2012 for Kobe Bryant’s shoeline, the “Kobe VII”. Can’t beat humor and mega-stars.
Update
Nike Basketball seems to have taken down the campaign videos from their YouTube channel.
I was this close “>” to getting them Air Jordan XI “Playoffs” aka. BREDs during yesterday’s release by Nike. But, no cookie for me. It would’ve been my very first Js. For real.
I never got into the AJ game as I couldn’t afford it going to school. That, and Js won’t do well in Track & Field, and Baseball. As for Basketball back in High School & College, I think the most expensive shoes I’ve worn were them CB34s haha. The price just didn’t justify what I was into during the time; or what I needed more of. A wise friend told me once, trying to put things into perspective cost-wise, “you know how many Del Taco soft tacos you can get with that?“1 =)
What would you do if Nike gave you a large sum of money to make a visual ad for their new product (Nike Fuel Band)? Of course, it’s a no-brainer, go around the World and live Life!
I don’t have the money to just buy Jordans and let them sit in my closet, collecting dust; but I am still a connoisseur of Js. Especially, the: 3s, 4s and 11s–my faves.
Then, come these new Son of Mars, in black/varsity red colorway. Sick!
They release this Summer, June 2012 with a MSRP of $160.
Photos via Marquee Sole.