#ipod touch

Apple Ads on ESPN

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I saw this new Apple ad yes­ter­day on ESPN after read­ing about it from Ryan Sims. Its a cam­paign for the lat­est iPod shuf­fles.1

Apple has tak­en over the ESPN home­page in the past. Their ads have suc­cess­ful­ly inter­act­ed with ele­ments of the page, and not to men­tion, brought the clicks in as peo­ple have been intrigued by them. I know I was, as I had to replay them more than twice.

Con­tin­ue read­ing →

  1. Here’s my write­up on that ver­sion. [↩]

Apple iPod Touch Ad Breaks Yahoo! Games

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Check out this very cre­ative Apple iPod Touch ad which appears to be “break­ing” the Yahoo! Games home­page.

Note: The music is by The Aster­oid Galaxy Tour, titled “Around The Bend”.

PS. This is the sec­ond Flash ad that I can recall doing this “break” con­cept. The first one I saw to suc­cess­ful­ly fool me to doing a WTF-moment occured this past Sep­tem­ber. It was a Nin­ten­do Wii game cam­paign for Wario Land: Shake It! on Youtube.

Apple Shines The New iPod Touch

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Not to be out­done by the new col­or­ful and sur­pris­ing­ly thin iPod Nanos, the sec­ond gen­er­a­tion iPod Touch made its debut as well in Apple’s Sep­tem­ber 2008 Spe­cial Event enti­tled “Let’s Rock”.


So what’s so dif­fer­ent, a new body. The new iPod Touch looks like it came from Quick­sil­ver’s board. It def­i­nite­ly got some ideas for the iPhone 3G’s con­tour, but its shiny and made from pol­ished stain­less steel. I won’t be sur­prised if we see Apple comes out with this cha­sis on the iPhone 3G in the Win­ter (pend­ing the sale of the new iPod Touch of course).
 

Oth­er new fea­tures are:

Not­ing the built-in wire­less sup­port for Nike+, this sucks if Apple can’t just push a firmware update for iPhone 3G own­ers. I won’t nec­es­sar­i­ly be run­ning with an iPhone as its freak­ing just too much to wor­ry about and a dis­trac­tion, but it just makes sense and a good­ie for all Apple fans alike.

In terms of price-point, if com­par­ing with the pre­vi­ous one, the new iPod Touch starts at $229 (8GB mod­el) and is def­i­nite­ly worth the upgrade if you are look­ing to have the fea­ture-set of the iPhone 3G w/o the phone. Now, if being com­pared against the iPhone 3G and bas­ing on the fact that you are also look­ing for a phone, I don’t think its a good buy. Oth­er than the sub­scrip­tion fee to a mobile car­ri­er, the only fea­ture that the new iPod Touch has over the iPhone 3G would prob­a­bly be its built-in wire­less inte­gra­tion with Nike+ (for now). With that said, if in the sit­u­a­tion I just stat­ed, I would still get an 8GB iPhone 3G over this new iPod Touch.