Unskippable Labs—a series of experiments in content to understand mobile video advertising from Google’s Art, Copy & Code team. The Mobile Recut took a successful ad—Mountain Dew Kickstart’s “Come Alive”—and recut it three ways to see what we could learn about how storytelling changes on mobile.
Quick take-aways below:
You can get the whole story here: http://goo.gl/KGJZPS
Simple, and nicely blended. I always rewatch this movie to refuel the travel bug, get inspiration, and have a nice, quality relax-time with visuals.
These are awesome, and puts a smile on my face. Possibly because the love for Food. Good job to the team behind them.
German-based illustrator, Andreas Preis, “has worked for a variety of clients, including Adidas, DC Comics, ESPN Classic, NIKE, and more.”
