Finally got to see Conan’s return to TV last night. I watched his first episode via TBS. Pretty funny as usual. Meanwhile, I have to give props to the latest commercial from American Express starring him. It just came in the right time.
MasterCard spot by MacLaren McCann in Toronto “cuts” through the clutter in the most literal sense of the word because of its focus on the pain, sacrifice and humanity behind every true sports icon. A hockey legend’s many surgical scars from his playing days trace a humbling “timeline” across his skin. At the end, the player simply sits in the locker room alone, a poignant image of a man who earned his accolades by paying the painful price many times and always skating back onto the ice for more. It’s Bobby Orr, but he’s never ID’d, implying that his hard-earned achievements outlive the fleeting fame. Besides, in Canada, they’ll know who he is.
Source via AdFreak by David Gianatasio