#apple


Dope Music Video by ApSci — “Under Control”

I first heard about ApSci1 through my brother Glen recently. Then dug in to take a look on their site for some tunes, http://apsci.net.

Lo and behold, they’ve been fea­tured on Wired.com’s Under­wire sec­tion just recently. The arti­cle was about their music video for “Under Con­trol”.

The dope part is that it was pro­duced using an “iPhone, a portable printer and a webcam.”

They per­formed the track in front of the web­cam and printed it up into the hand­held snap­shots that fly by in the globe-hopping video, which hop­scotches from Brook­lyn to the Grand Canyon, Vegas, Hawaii and Aus­tralia at the speed of sound. They took addi­tional shots using the iPhone, then mashed the pro­duc­tion night­mare into an eye-tripping visual for their body-rocking song.

In other words, ApSci’s video has no video in it. No post-production either.

Very, very schneaky and cre­ative I must say. Well done. Here’s the video.

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  1. The group is made up of Bronx native Raphael LaM­otta and Filipino-Australian Dana Diaz-Tutaan. []

News from Apple WWDC 2009

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For those that don’t know, Apple’s WWDC (World­wide Devel­op­ers Con­fer­ence) 2009 was this past Mon­day morn­ing at Moscone West, San Fran­cisco. It’s pri­mar­ily for those devel­op­ing for Apple’s prod­ucts (OS X, iPhone apps, etc.) but it’s also for the Apple fans out there as the Keynote usu­ally addresses new prod­uct releases, etc.

I was tuned in, lis­ten­ing to Ustream’s live stream of the Keynote.1 Pretty cool as you can mul­ti­task ver­sus hav­ing to read every new updates on a blog. Though you have to give it up though as the pho­tos on the blog updates are more eye candy.

Con­tinue reading →

  1. The recorded stream can be seen here. Apple’s offi­cial recorded video here. []

Apple Ads on ESPN

I saw this new Apple ad yes­ter­day on ESPN after read­ing about it from Ryan Sims. Its a cam­paign for the lat­est iPod shuf­fles.1

Apple has taken over the ESPN home­page in the past. Their ads have suc­cess­fully inter­acted with ele­ments of the page, and not to men­tion, brought the clicks in as peo­ple have been intrigued by them. I know I was, as I had to replay them more than twice.

Con­tinue reading →

  1. Here’s my writeup on that ver­sion. []

Apple’s New Ipod Shuffle

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It seems that Apple just released their new iPod Shuf­fle today. VoiceOver seems to be the newest tech­nol­ogy other than the new form-factor. They say its half-the-size of the pre­vi­ous one, and has a capac­ity of 4GB. In terms of color, its cur­rently avail­able in sil­ver or black.

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The only thing I’m wor­ried about is that you have to use the built-in con­trols on the ear­phones that comes with it (or am I miss­ing some­thing?). That’s actu­ally a pretty big one to weigh out.

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That would suck if you’d like to use some­thing else and/or replace it in the future. You won’t be able to Play, Pause, Skip, etc. Any­ways, I per­son­ally wouldn’t buy this new one and would stick with the pre­vi­ous gen­er­a­tion just because of the lim­i­ta­tion of hav­ing to play songs only through the earphones.

I’m hop­ing I’m not the only one that finds this as a big concern.

Update
For more details regard­ing the new iPod Shuffle’s earbud-controls, read up on Gizmodo’s arti­cle: Con­firmed: Your iPod Shuf­fle Ear­buds Need Pro­pri­etary Chip to Func­tion.