On Æsthetics


Thanks Apple, For Recording in Landscape!

Apple recently just posted a new visual for their lat­est iPad Air. It fea­tures a voice-over from Robin Williams, from his char­ac­ter (John Keat­ing) in Dead Poets Soci­ety–a clas­sic!

YouTube Preview Image

I’d like to thank Apple for such a good piece, as well as instill­ing to their cus­tomers that they should shoot videos the right way… Landscape-orientation.

Inspiration — Zina Nicole Lahr

Awe­some work, and per­son of light. R.I.P.

In August 2013 my friend Zina asked if I could shoot a video for her port­fo­lio. She needed some­thing that would show­case her work but also tell a lit­tle bit about her per­son­al­ity and her inter­ests. We had two days to shoot and edit so we shot an inter­view and smashed some­thing together to meet our dead­line. On Novem­ber 20, 2013 Zina passed away due to a hik­ing acci­dent in Ouray, CO. After the funeral I revis­ited the footage and made this short as an attempt to cap­ture her per­son­al­ity and cre­ativ­ity. I never planned to release it online but now I have a chance to share her and her cre­ations with all of you! For all who are part of the Zina Lahr love bomb, this is for you!

Music: Every­thing Is Chang­ing By Noi (found on Free Music Archive)

Source via Digg

Mountain Dew’s Living Portrait Campaign

I drank some Moun­tain Dew when I was younger, till the likes of Red Bull/5-hour Energy came about. I remem­ber Moun­tain Dew as that was in Tom Cruise’s “Days of Thun­der”. Remem­ber that movie?

Any­ways, I’m dig­ging this cam­paign by Moun­tain Dew, enti­tled “Liv­ing Por­trait”, show­ing of the brand’s All-Stars.